Famous Perfume Brand and Logo Design

Stylists and fashion designers employ the logos of all well-known and well-liked scent trade houses. In essence, it's just a tiny sign, but some logos are actually deliberately designed to convey a certain message. In case, you need a logo for your business, you can use the free logo maker right now.

Fendi

Its logo is two letters F placed in a jack shape. This emblem is sometimes compared to a riddle because of how enigmatic it seems. They produce:

• belts;
• clothing;
• purses;
• fragrances.

Karl Lagerfeld, a well-known fashion designer, photographer, and perfume maker, created this logo. Adele and Eduard Fendi made the actual trade firm.

Chanel

Everyone is familiar with the way the letters C interlock. The first time this emblem was shown was on a jar of the most well-known perfume at the time, Chanel No. 5. After then, this logo started appearing on all the trading house's products.

Regarding the design of this logo, there are two perspectives. One of them claims that the brand's emblem, two interwoven horseshoes, was created by Mykhailo Vrubel in 1886. Some people think that seeing two horseshoes indicates luck and success. However, a lot of people think that the legendary Coco Chanel, who founded the company, is represented by these initials.

Hermès

A popular French trading house associated by many with impeccable taste, designer items, and high style. The brand logo represents a horse with a cart. With the help of this symbol, the Hermès family shows how their company has evolved over time.

Versace

The company's logo has a significant relationship to Greek mythology. The logo features a serpent coiled around Medusa's head. Legend has it that Medusa the Gorgon was the one who turned those who gazed into her eyes into stone, and everyone remembers her. Gianni Versace himself created such a symbol in 1978. History and ancient cultures were his two passions. He believed Medusa to be the epitome of the relentless lethal desire.

Therefore, the first task when working on branding is to create an interesting legend, surrounded by a halo of values and ideas that will enter the hearts of people.

We have a specific engagement with the brand, such as visiting the showroom, getting advice, or buying a certain product after trying out the service. We start to encounter triggers that bring to memory this event and the positive feeling-inducing good or service. The logo is one such cue. When we see it, all the feelings and memories connected to the earlier encounter suddenly erupt in our brains. If the experience was pleasant, the logo is loved more and more; but, if the consultant was unkind, the logo will also elicit an immediate response.

That is, the logo is the trigger. The red button causes us certain associations and necessary feelings, which in turn is already a charge that hits the target. We observe that often some brand managers confuse the charge with the trigger mechanism, mistakenly believing that the logo will do all the work itself. However, it is the work of everything in a complex.