He made McDonald’s cool — now he’s flipping the music biz | NYNext

New York Post
By New York Post VideoSep 12, 2025, 6:00 am80 ptsTrending
Marketing maverick Steve Stoute tells Lydia Moynihan how a pair of Ray-Bans changed his life—and the way brands tap culture. The music exec-turned-ad king spills on selling 10 million “Men in Black” soundtracks, only to watch Will Smith’s shades outsell them by a mile. Now, he’s flipping the script…

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