Twitter Puts Paid Video Ads on Top of Timelines

The Wrap
By Joan E. SolsmanFeb 9, 2016, 12:13 pm523 pts
Twitter may not have plans to start reshuffling posts in your timelines this week, but it will vault marketers’ videos to the the top of the heap with a new advertising product launched today. Called “First View,” the program will stick a promoted video in the top ad slot of members’ timelines the…

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